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CONTENT WRITING 

& STRATEGY

[About Me]

I'm a native English writer, originally from New York City.
 
graduated from NYU’s Stern School of Business with a degree in Marketing and French.

I've worked in the most esteemed creative agencies—Ogilvy, McCann, M&C Saatchi, Dentsu, et al.— in New York, Shanghai, London and Amsterdam.

I've worked with tech companies of all sizes, from Series A startups to global enterprises, collaborating across product, marketing, customer success, customer support and analytics teams to create results-driven content programs.

I'm highly curious and very active, keeping myself busy with baking, tennis, reading, live music, skiing and wine tasting.

[Services]

[01]

Content Auditing

Make a good first impression with prospects. I'll review your content to identify what works, needs updates and is missing.

[02]

Content Planning

Be the go-to brand in your category. I'll create a content roadmap that meets the goals of your entire customer lifecycle.

[03]

SEO

Outperform your competitors on Google. I'll help grow your unpaid traffic and conversions.

[04]

Content & Copy Writing

Be memorable everywhere. I'll write blog articles, case studies, emails, webpages and video scripts, as well as run A/B tests.

[05]

Research & Reporting

Grow your leads and brand credibility with original long-form reports. I'll lead the interviews, data collection, analysis and writing.

[06]

Content Performance

Improve your ROI with stronger content. I'll analyze your performance and make the necessary optimizations. 

Kiera, Editorial Director, Wix

"If you want a content strategist who understands his audience, learns the product in and out, and puts quality first, you can’t do much better than Aaron."

Ruth, Organic Growth Lead, Wix

"He has a natural talent for understanding what resonates with different audiences and always found ways to weave our brand voice and product masterfully into his work."

Lilly, Senior Editor, Wix

"He has deep expertise around the marketing funnel and the alphabet soup it involves: think KPIs, ROIs, CRO, etc."

Rebecca, SEO Team Lead, Wix

"Aaron is a strong product marketer. He taught me a lot about how to really bring your product, its features and its strengths into your content."

Allison, Editor-in-Chief, Wix

"Aaron always goes the extra mile in making sure that each piece is researched, structured and written with care."
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